Wal-Mart India launches B2B e-commerce platform
- B2B e-commerce website www.bestpricewholesale.co.in launched for members of Hyderabad and Lucknow Best Price Modern Wholesale Stores
Gurgaon, July 1, 2014: Wal-Mart India, the wholly owned subsidiary of Wal-Mart Stores Inc., today launched its B2B e-commerce platform - www.bestpricewholesale.co.in - exclusively for members of Best Price Modern Wholesale stores in Hyderabad and Lucknow, providing them with a convenient online shopping opportunity. As a virtual store, the e-commerce platform provides a similar assortment of products, as well as special items to its members.
Announcing the launch, Krish Iyer, President and CEO, Wal-Mart India, said, “I am very delighted to announce the launch of our B2B e-commerce platform for our members. This initiative is aimed at enhancing our members’ shopping experience by integrating physical and digital store presence. We at Wal-Mart are continuously innovating to bring in member satisfaction and our B2B e-commerce platform is just one of several such initiatives. We are indeed very excited about extending a virtual shopping opportunity to our members. It represents an additional channel for us to serve our members better and help them save money as it comes with the added convenience of ordering online, door-step delivery within 24 hours and several payment solutions.”
The e-commerce platform will offer a number of conveniences: Members can navigate the virtual store and place orders at convenience as it is a 24/7 interactive site. In addition to the delivery at their premises, convenient payment solutions will help them make faster business decisions.
Prior to the launch, workshops with members were organized by Wal-Mart India team in the two cities (Hyderabad and Lucknow) city to generate awareness on this initiative and also to create better understanding about the website navigation, benefits and registration processes. Members turned out in huge numbers for the workshops and said that through this initiative, in addition to the benefits available at the Wal-Mart Best Price stores (e.g. one stop shop, wide assortment, best quality merchandise at Every Day Low Prices, unmatched customer service etc), major benefits for them would be enhanced convenience and a huge saving in time and efforts.
Wal-Mart India’s cash & carry business is a B2B format and hence only registered members of the Best Price Modern Wholesale stores in these respective cities will be eligible to transact online. Eligible establishments (resellers, kirana shop owners, hotels, restaurants, caterers and offices and institutions) in the catchment areas can transact only after registering as members. To register and become a member, one can log on to www.bestpricewholesale.co.in.
About Wal-Mart India:
Wal-Mart India Private Limited is a wholly owned subsidiary of Wal-Mart Stores, Inc., the world’s leading retailer renowned for its efficiency and expertise in logistics, supply chain management and sourcing. Wal-Mart India owns and operates 20 Best Price Modern Wholesale stores in 9 States across India. The first store opened in Amritsar in May 2009.
The Best Price stores offer best prices with unmatched convenience, choice, quality and hygiene. The mission of Best Price is to “Enable small businesses to prosper”. To enter and purchase from Best Price stores, it is mandatory to become a member. Members can belong
to different business categories such as Resellers (‘Kirana Stores’); Offices and Institutions (O&I); and Hotels, Restaurants and Caterers (HoReCa).
Members get the benefits of wide range of product assortment to suit their needs at competitive, consistent and transparent prices, great shopping experience, convenient payment and delivery solutions. The price structure allows profitability to the members, and also allows them to pass on the price savings to the end-customers, thereby helping them to save money and live better. The assortment, service and store layout are customized to the specific needs of members who can walk into a Best Price store and source high quality products in quantities they need and at the time they require.